Vinay Chilukuri
Product Design Leader, ~15yr of exp. with 5+ years leading design teams.
"Design for who the user wants to BE"
I lead with this intent in helping people evolve and make progress toward their goals. I am a craft-focused, hands-on, leader who thrives in turning complexity into clarity, leading to business impact.
Selected Work
Leadership
IC
Redesigning a low-code platform to improve user activation & developer efficiency
Vision and Strategy
Leadership
2024
2.8x improvement in navigation efficiency; 58% improvement in activation
Building a high-performing Design team at Appsmith
Performance
Leadership
2022 - 2025
Reimagining ecommerce for the next 100mn users in India
Leadership
Interaction Design
Design Thinking
2020
3x increase in engagement
Leadership
IC
Redesigning a low-code platform to improve user activation & developer efficiency
Vision and Strategy
Leadership
2024
2.8x improvement in navigation efficiency; 58% improvement in activation
Building a high-performing Design team at Appsmith
Performance
Leadership
2022 - 2025
Reimagining ecommerce for the next 100mn users in India
Leadership
Interaction Design
Design Thinking
2020
3x increase in engagement
Building a high-performing Design team at Appsmith
Performance
Leadership
2022 - 2025
Redesigning a low-code platform to improve user activation & developer efficiency
Vision and Strategy
Leadership
2024
2.8x improvement in navigation efficiency; 58% improvement in activation
Reimagining ecommerce for the next 100mn users in India
Leadership
Interaction Design
Design Thinking
2020
3x increase in engagement
Building a high-performing Design team at Appsmith
Performance
Leadership
2022 - 2025
Redesigning a low-code platform to improve user activation & developer efficiency
Vision and Strategy
Leadership
2024
2.8x improvement in navigation efficiency; 58% improvement in activation
Reimagining ecommerce for the next 100mn users in India
Leadership
Interaction Design
Design Thinking
2020
3x increase in engagement
Excerpts from my co-workers
Excerpts from my co-workers
You were one of the best leaders I have worked with and I aspire to be like you. Thanks for setting such high standards for quality and continually encourage team to demonstrate superior work. You have inspired me in many ways and I hope to continue to be mentored by you.
—
Design manager who I managed for 1.8 years
I don't think I have seen a manager more capable of empowering people to learn more, take on more responsibility and someone that cares about their employees being successful.
—
Designer I managed for 3 years
He is everything one could look for in a good mentor.
—
Designer I managed for 2 years
Would'nt think twice if the opportunity to work with Vinay presents itself again!
—
PM who I worked with for 2.5 years
You were one of the best leaders I have worked with and I aspire to be like you. Thanks for setting such high standards for quality and continually encourage team to demonstrate superior work. You have inspired me in many ways and I hope to continue to be mentored by you.
—
Design manager who I managed for 1.8 years
I don't think I have seen a manager more capable of empowering people to learn more, take on more responsibility and someone that cares about their employees being successful.
—
Designer I managed for 3 years
He is everything one could look for in a good mentor.
—
Designer I managed for 2 years
Would'nt think twice if the opportunity to work with Vinay presents itself again!
—
PM who I worked with for 2.5 years
Reflections —
Design & Leadership
Reflections —
Design & Leadership
© VINAY CHILUKURI,
2025
Illustrations from Lukaszadam, Undraw.co
© VINAY CHILUKURI,
2025
Illustrations from Lukaszadam, Undraw.co
© VINAY CHILUKURI,
2025
Vinay Chilukuri
Product Design Leader with ~15yr of exp. with 5+ years leading design teams.
"Design for who the user wants to BE"
I lead with this intent in helping people make progress toward their goals. I am a craft-focused leader who thrives in turning complexity into clarity, leading to business impact.